How to Shop Online Safely: A Senior's Guide to Avoiding Scams

Money & Security7 min readUpdated 2026-06-21

Online shopping is one of the best things about modern life — the whole store, delivered to your door. It's also where a lot of scams live. The good news: a handful of simple habits will keep you safe on almost any site. Here's exactly what to check before you buy, and what to do if something goes wrong.

Why scammers love a good shopper

Scammers aren't only after the gullible — they're after the busy, the trusting, and anyone in a hurry to grab a deal. The Federal Trade Commission reports that online shopping is one of the most common ways people lose money to fraud. You don't need to be a tech expert to stay safe. You just need to slow down at a few key moments.

The 10-second gut check before any purchase

If a deal feels urgent ("only 2 left — buy in the next 5 minutes!"), if the price is wildly lower than everywhere else, or if a site you've never heard of is asking for payment by gift card, wire, or a money app — stop. Those three signals are present in the large majority of shopping scams. When in doubt, close the tab and search the store's name plus the word "scam."

How to spot a fake store

  • Check the web address. Look for tiny misspellings of real brands (like "amaz0n") and make sure it starts with https and shows a padlock. The padlock alone doesn't mean a site is honest — but a missing one is a red flag.
  • Search the store before you buy. A quick search of the company name with "reviews" or "complaints" surfaces trouble fast. No reviews anywhere can be its own warning.
  • Be wary of social-media ads. A flashy ad for an unbelievable deal often leads to a here-today-gone-tomorrow store. Buy from the brand's own site instead.
  • Look for real contact details. A legitimate store lists a phone number, address, and a clear return policy. Vague or missing? Walk away.

Pay in a way that protects you

How you pay decides whether you can get your money back. This is the single most important habit on this page.

  • Use a credit card. Credit cards give you the strongest fraud protection — you can dispute a charge and usually owe nothing for purchases you didn't authorize.
  • Never pay by gift card, wire, or money app. No honest store asks for these. Once that money is gone, it's gone — which is exactly why scammers demand it.
  • Consider a digital wallet. Paying through a service like PayPal or a phone wallet keeps your card number off the store's system.
  • Don't save your card on small or unfamiliar sites. Type it in each time, or use a wallet, so there's less to steal if the store is breached.

Don't get hooked by phishing

Many shopping scams don't start on a store at all — they start with a text, email, or pop-up. "There's a problem with your order." "Your package couldn't be delivered — click to reschedule." These are designed to make you click before you think.

  • Never click links in unexpected messages. Go to the store or carrier's website yourself by typing the address, or use their app.
  • Real companies don't ask for passwords or codes. No legitimate business will text or call asking for your password, full card number, or a one-time verification code. Anyone who does is a scammer.
  • Ignore "your computer has a virus" pop-ups. Don't call the number or let anyone take remote control of your device. Close the window; if it won't close, restart the computer.
  • Slow down when a message creates panic. Urgency and fear are the tools of the trade. A real problem will still be there after you take a breath and check directly.

If you think you've been scammed

  1. Contact your bank or card company right away. Report the charge, ask them to block the card, and request a new one. The sooner you call, the better your odds of getting money back.
  2. Change your passwords. Start with the affected account and any others that share the same password.
  3. Report it. File with the FTC at ReportFraud.ftc.gov. It helps investigators and may help you, too.
  4. Don't be embarrassed. These scams fool millions of careful people every year. Reporting quickly is what limits the damage.

Keep your accounts and logins in one safe place

A surprising amount of online safety is just being organized — knowing which accounts you have, which card is on file where, and who to call if something goes wrong. Keeping that in one trusted place (not a sticky note on the monitor) makes you both safer day to day and far easier for a loved one to help in an emergency.

If you're also helping an older parent stay safe, our guide to protecting aging parents from scams and financial abuse covers the warning signs to watch for.

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Common questions

How can I tell if an online store is legitimate?

Check the web address for misspellings and a padlock with https, then search the store's name with "reviews" or "scam" before buying. Legitimate stores list a real phone number, address, and clear return policy. Be especially careful with flashy social-media ads and prices far below everywhere else — buy from the brand's own website when you can, and pay with a credit card so you're protected if something goes wrong.

What's the safest way to pay when shopping online?

A credit card. Credit cards give the strongest fraud protection — you can dispute a charge and usually owe nothing for purchases you didn't authorize. A digital wallet like PayPal adds a layer by keeping your card number off the store's system. Never pay an online store by gift card, wire transfer, or a money app; no honest seller asks for those, and that money can't be recovered.

How do I avoid phishing texts and emails about my orders?

Don't click links in unexpected messages about deliveries, order problems, or account issues — go to the store or carrier's website yourself by typing the address or using their app. Real companies never text or call asking for your password, full card number, or a verification code, and you should ignore pop-ups claiming your computer has a virus. When a message tries to create panic or urgency, slow down and verify directly.

What should I do if I got scammed online?

Act fast. Call your bank or credit card company to report the charge, block the card, and get a new one, then change your passwords starting with the affected account. Report the scam to the FTC at ReportFraud.ftc.gov. The sooner you contact your card company, the better your chances of getting your money back — and there's no shame in it; these scams fool millions of careful people every year.

Get organized, stay safe

Put your accounts and logins in one place

The Emergency Binder gives every account, card, password, and key contact a single secure home — so you're safer day to day, and the people you love can step in fast if they ever need to.

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